Pepsi, the official global partner of the ICC Cricket World Cup 2011 recently announced its tie-up with popular Sri Lankan cricketers Tillakaratne Dilshan and Lasith Malinga and also announced that they will be kicking off their World Cup promotion campaign titled ‘Change the Game’ featuring some of the world’s biggest cricketing superstars Dhoni, Harbajan, Shewag, Dilshan, Malinga and Peterson. As... 

As the countdown to one of the world`s biggest sporting event ICC Cricket World Cup 2011, Dialog Axiata has just launched its first television commercial teaser on YouTube. Featuring Former World cup winning cricket giants, Romesh Kaluwitharana, Kumar Dharmasena, Aravinda de Silva and Upul Chandana in, “the 62 sec Commercial teaser Cup Eka Gemu”, gives hope of bringing back the 1996 Cricket... 

Sri Lanka and West Indies will play three ODIs series commencing 31st January, 2010 at SSC (Sinhalese Sports Club Ground) International Stadium, Colombo. The series was previously scheduled to be played in November – December last year postponed to January due to bad weather conditions. According to Sri Lanka Cricket official sources the series will not be live telecast to international viewers... 

Sri Lanka Cricket officially launches the “Official National Cheer”, a song titled ‘Enna’ which echoes the hopes and dreams of every cricket loving Sri Lankan by the popular Sri Lankan singer Lahiru Perera, written by Manuranga Wijesekera, and produced by Sri Lanka Telecom Mobitel. The Sri Lankan Cricket Song “Enna Enna” by Lahiru Perera now it is available to download from our... 

The much anticipated player’s auction for the Indian Premier League: Season – 4, first day’s bids that started today, 8th January in Bangalore. More than 400 local and International players will take part in the auction and the maximum base price is 4,00,000 USD and the minimum is 2,00,000 USD. IPL 2011 Player’s auction results will be updates live here:  Read More →

The official theme song of ICC Cricket World Cup 2011, titled ‘De Ghumaa Ke’ which is composed by musical trio Shankar-Ehsaan-Loy, released on December 31 December, 2010 via various radio networks and also on ESPN STAR Sports, ICC’s global production and broadcast rights holder. ‘De Ghumaa Ke’ theme is available in three different languages namely Hindi, Bangla and Sinhalese... 

The long awaited player’s auction for the Indian Premier League: Season – 4 will be held in Bangalore on January 8 & 9. More than 400 local and International players will take part in the auction and the maximum base price is 4,00,000 USD and the minimum is 2,00,000 USD. Mahela Jayawardene and Tillekaratne Dilshan are the only Sri Lankan players to attract the highest base price, while... 

The brand new dedicated Cricket channel Ten Cricket, owned by Taj Television will bring the live coverage of India vs. South Africa 2010/11 Cricket Series starting 16th December in South Africa. This series include Three Test matches, five ODIs and a T20i. South Africa Squad: Graeme Smith (captain), Hashim Amla, Johan Botha, Mark Boucher, AB de Villiers, Jean-Paul Duminy, Paul Harris, Jacques Kallis,... 

The FIFA Executive Committee has chosen Russia to host the 2018 FIFA World Cup™, while the 2022 FIFA World Cup™ was awarded to Qatar. FIFA President Joseph S. Blatter announced the result of the FIFA Executive Committee’s secret vote on Thursday 2 December 2010 in Zurich’s Messe short while ago. Read the complete media release here: Source: FIFA.COM FIFA’s executive committee choose... 

The oldest and the most prestigious series in Cricket “Ashes Series 2010-11”; the battle between two of cricket giants, Australia vs. England will be starting on 25th November, 2010. Australia will be hosting the 2010-11 Ashes series and as usual both teams will play 5 Test matches against each other. 24 hour dedicated cricket channel Star cricket, from ESPN-Star Group to bring the live action...